My proposal for the jamesons app is too create a game based of off their existing tall tales ad campaigns. The adverts which I have covered in an earlier post show John Jameson rescuing his whiskey from a four different predicaments, this gave me the idea to recreate these situations as addictive little games that whilst will not be over complicated will hopefully draw users in. I plan to stay true the jamesons brand and use there colour scheme and a typography similar to there which I have been through in earlier posts.
I think this app idea will work as it keeps with the brand and builds on an already successful ad campaign, which with it's popularity amongst the jamesons customer will hopefully make the app a popular with them.
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